Crushing The SEO Silo Webinar – Join Us Jan. 19!
We’re calling it now: 2017 will be the year of integrated search. No longer will companies need, nor succeed, in keeping their SEO and PPC efforts tucked away in separate departments. For as the buyer’s journey becomes more complex, so too does the relationships between organic and paid search.
But are you ready to make the shift toward a more successful search marketing strategy? Or even know where to begin? Turns out breaking free of the confines of traditional search marketing isn’t as hard as you think.
The value of an integrated search strategy is the topic of Noble Studios’ next webinar, co-hosted by our friends at BrightEdge, the leaders in content marketing and SEO.
Join us at 10 a.m. PT / 1 p.m. ET Thursday, Jan. 19 to learn how to break free from working in silos and make SEO and PPC work together for you.
Topics covered will include:
- The perils of a silo-based approach to SEO and SEM
- How to identify opportunities for integrated search efforts
- How to conduct combined SEO and PPC keyword research and which tools to use
- Ways to develop an integrated strategy
- How to measure integrated results